Ms. Cecile Reinaud
Board Member of the Cherie Blair Foundation for Women’s European Chapter of the 100,000 Women Campaign
Cecile Reinaud is the founder of the maternity fashion brand Seraphine and was CEO until selling the brand in January 2021 to the private equity house Mayfair capital . She built the brand to become the most famous global brand of maternity wear with 90 percent of the turnover coming from online sales. Cecile is an expert at building brands with a digital first strategy and has particularly strong acumen in PR, celebrity and influencer marketing, social media content and digitial marketing. Prior to starting Seraphine Cecile had a career in advertising working for JWT and Ogilvy. Famous for dressing celebrities and Royals all around the world . Cécile has won many industry recognitions including two Queens Award for Enterprise in 2015 and 2020 as well as City Am Best Entrepreneur of the year 2018. Since January 2021 she serves on the board of the Cherie Blair Foundation .